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Sales Executive CV and cover letter for UAE jobs

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Tips for a Sales Executive CV in the UAE

  • Put your targets and results first: revenue, % of target, new accounts.
  • Name the sectors and customer types you sell to (FMCG, B2B, retail).
  • A valid UAE driving licence matters for field sales: say if you have one.

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Cathrine Christabel

Sales Executive

Dubai, UAE | +971 55 765 4321 | cathrine.christabel@example.com | linkedin.com/in/cathrinechristabel

Profile

Sales executive with 5 years' B2B experience in FMCG distribution across Dubai and the Northern Emirates. Delivered 118% of annual target in 2025 and opened 40 new retail accounts. Looking for a field or key account sales role.

Experience

Sales ExecutiveJan 2023 – Present

Emirates Fresh Foods Distribution LLC, Dubai

  • Manage 120 retail and HORECA accounts across Dubai and Sharjah.
  • Achieved 118% of the 2025 annual sales target (AED 6.2 million).
  • Opened 40 new supermarket and grocery accounts in 18 months.
  • Negotiate shelf space and promotions with store managers.

Sales RepresentativeJun 2020 – Dec 2022

Manila Consumer Goods Inc., Philippines

  • Sold personal-care products to 80 retail outlets in Metro Manila.
  • Ranked in the top 3 of a 25-person sales team for six quarters.

Education

Bachelor of Science in Business Administration, University of Santo Tomas, Manila2020

Certifications

  • Key Account Management, Chartered Institute of Marketing (2024)

Skills

B2B sales · Key account management · Negotiation · Merchandising · Salesforce CRM · Excel · Route planning

Languages

English (fluent) · Filipino (native)

Personal details

Nationality: Filipino · Visa: UAE residence visa · Notice period: 1 month · Driving licence: UAE

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